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Jill Konrath at http://www.jillkonrath.com/, author, speaker and strategist writes: Without a strong value proposition, it’s much harder to sell your products or services in today’s economy, much less even get in the door of big companies. But what is a value proposition? And how is it different from other commonly used terms? A value proposition is often […]
I came across this great interview with Fred Hassan, chairman of Bausch & Lomb in the New York Times Corner Office section. Hassan gives his take on how to hire, how to rise up the corporate ladder and the most effective way to mentor someone. “I don’t think mentors are at their best if it’s […]
Aimee Groth and Max Nisen posted this list on May 27, 2013 on the Business Insider. I would add many more books, but at least two more would be: David Sandler’s, “You Can’t Teach a Kid to Ride a Bicycle in a Seminar”, and Malcolm Gladwell’s, “The Tipping Point”. http://read.bi/19hMRqJ
The 4 Rules of Answers from Boaz Rauchwerger at http://boazpower.com/ and +1 from Michael Gansl Boaz Rule #1 – An instant answer with strong words equals YES. If you ask someone, “Is this a good to you?” and they respond with “Absolutely” or a strong “YES”, there is no question about the answer. It is a YES. […]
The vast majority of small business owners consider word-of-mouth customer referrals and networking with their peers the most effective tactics for marketing their services. Read the full article for more information including a detailed infographic: http://bit.ly/WrYTVG
This link to Alley Watch can be of great help if you are considering venture capital money: http://bit.ly/TYHOWB
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